Last night I was watching one of my favorite shows on YouTube, the Graham Norton Show, and noticed that there were multiple commercial breaks where there once was one, at the most. And the same with the second episode I watched. It struck me just how brilliant and foreword thinking the creators of YouTube and Facebook really are—they have been working the long con!
As a magician, I really have to admire the deception that they set up. YouTube got us slowly hooked on kittens and babies and soldiers returning from war that plucked at our heart strings. They made stars out of kids singing in their living rooms and people creating their own talk shows. Any one could do anything, post it for free, and they could send it anywhere.
And the same thing with Facebook. They let us connect with high school friends without having to go back for a reunion and have to pay for a hotel to see the town we wanted to leave. We could post photos of our children and not have to order the obligatory wallet size that only parents would use. And we could tell people where we were, what we had for lunch, and what we watched on TV—and someone listened.
And we had no idea that there was something lurking underneath. And that something was a swirling, bubbling, thick, river of money.
Even though I’m not paid to do this blog, i take it very seriously and so for you, my readers, I watched hours of Graham Norton specials. At first I thought, you know, it’s fair. Why shouldn’t they make money? And there’s only one commercial (for now) and many you can skip after five seconds.
That’s until I got to a commercial for a Long Beach political candidate.
OH MAN. That’s not a magic trick anymore, that’s a straight up deceit. That’s the psychic that magician’s debunk because they’re preying on the emotions of people and cheating them. That kind of thing makes me want to smack Mark Zuckerberg and then..kiss Marissa Meyer but also smash a grapefruit in her face like Jimmy Cagney did in the movie “The Public Enemy.” She didn’t invent YouTube but I really want to kiss her and she’s probably done something to do with data mining in her role at Google and Yahoo. And the guys that invented YouTube aren’t that well known.
It really is the charlatan way, the Wizard behind the curtain faking it but not really coming out very lovable in the end. Sure Mark Zuckerberg is doing some good things with his money but he should after what he’s done.
But really who am I to judge. And how much different is knowing where you are and trying to sell you any different from the door to door vacuum cleaner salesman of the 1950s that would try to prey on the housewife in the suburbs by ringing their doorbells in the middle of the afternoon?
Just people trying to make money. And not thinking about bothering other people.